I am one of those folks Paul Gentile described in the third paragraph of his Nov. 22 column. I am convinced the time is now for our industry to define "modest means." If we don't act, then we run the risk of having someone else's definition of this term crammed down our throat. I would be willing to give odds that someone else's definition will be both more cumbersome and restrictive than anything we come up with.

I keep an edition of Webster's New World Compact School and Office Dictionary in my desk. When I looked up the meaning of the word "modest", here is what I found: 1. not vain or boastful; unassuming 2. shy or reserved 3. decorous or decent 4. not extreme 5. unpretentious.

Please note, there is no reference to the words impoverished, destitute, unemployed or on welfare in the definition.

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