SALT LAKE CITY — A Salt Lake City marketing executive who formerly served as a campaign advisor to U.S. Sen. Orrin Hatch, R-Utah, is the new director of communications for the Utah League of Credit Unions.
He is Jim Bennett who has been a consultant for the league and ran his own marketing firm here. He succeeds Robert Ahlander who resigned the job at year-end. Ahlander had long been identified as helping guide various league ad campaigns including "Bob the Credit Union Guy" which has since been licensed to leagues in several locales.
Bennett, apart from running his own firm, the Bennett Group, previously served as director of communications for the City of Sandy and as vice president of sales and marketing for the Tuacahn Center for the Arts in St. George.
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