Many people reading this column at CUNA's GAC have already seen the Little Guy. He's all over the place and quite a friendly fellow.

I applaud CUNA. I think they hit a home run with the Little Guy. Why? He's eye catching, different and a cartoon! What better vehicle to carry a message to Capitol Hill than a make-believe character. Heck, a lot of what goes on in D.C. can certainly pass for make-believe.

CUNA launched the Little Guy to combat a growing sentiment among lawmakers that credit unions are great, but "hey, watch out for those big ones, let's not have them grow too big."

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