Surge in Content is Changing the Landscape for Insurers' ECM Solution

Enterprise Content Management has made life easier for insurance carriers for most of the 21st century, but as content has changed it seems fair to wonder what lies next for an industry where content remains king.

By Robert Regis Hyle | Updated on August 01, 2013

Enterprise Content Management (ECM) has made life easier for insurance carriers for most of the 21st century, but as content has changed—and the way insurers do business has changed—it seems fair to wonder what lies next for an industry where content remains king, even if that content doesn’t resemble what ECM solutions were initially designed to manage.

“I heard someone say that carriers are building digital landfills—that paints a pretty good picture—literally a dumping ground for all this information,” says Petersmark. “Most of it—90 percent—is unstructured. Early ECM platforms didn’t have unstructured data in mind, which is why vendors are trying to scramble right now.”

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