Connecture, Inc.,

"We have a history of connecting carriers to their constituentsvia an efficient, user-friendly, online shopping experience fromthe carrier's Web site," says Dan Maynard, CEO at Connecture. "But,consumers, brokers, and groups have so many different ways now toshop, compare and buy insurance online. We intend to leverage ourcurrent technology to support our client's need for connectivity tomultiple distribution channels."

Connecture's recent acquisition of the multi-carrier quotingplatform Insurint is the first step in the company's strategyinvolving public and private shopping platforms. The acquisitioncreated the largest end-to-end sales automation provider in thehealth insurance market, which Maynard believes will allowConnecture to extend its existing technology to support state-basedexchanges, retail shopping platforms, and for all futuredistribution channels that will evolve.

"Leveraging our technology in public and private shoppingplatforms will take the cost and friction out of the distributionof health insurance," says Maynard. "In this post-reformenvironment, it is critical that the technology used to create boththe public state-based exchanges and the private retaildistribution channels be a proven technology that is implemented bypeople with a deep understanding of the health insurance industry.Connecture's 11 years experience automating the sales and serviceprocesses for health insurance companies makes us qualified andwell-positioned to be a strong partner in the development ofstate-based exchanges and other shopping platforms for retailersand aggregators."