Its easy to sell risk management when insurance premiums aresoaring, but as the market softens, how can agents help theirclients resist the temptation to become price-shoppers once again?National Underwriter assembled a panel representing six of thecountrys leading independent agencies, including current and pastwinners in the NU Commercial Insurance Agency Of The Year awardprogram, along with a special guestIIABA President Alex Soto. Theirinsights are well worth sharing, and I urge you to check out theirstories and advice by clicking here. Feel free to comment on the agent's evolving role as riskmanager rather than policy peddler.
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