The sound of a British accent, often accompanied by a more formal use of the language, conjures images of British royalty and other trappings of a distinguished society.

But the placement of such linguistically appealing employees, by a seemingly growing number of law firms in Connecticut, on their front line of communication is done apparently without any marketing benefits in mind. Even so, the effect is tangible, if only for the few fleeting seconds before callers are transferred to less worldly sounding voices, law firm leaders acknowledge.