Xtend Inc., a Grand Rapid, Mich.-based CUSO, reported Monday its Member Reach service generated more than 1.7 million messages during the final quarter of its fiscal year that ended Sept. 30.

That's up from 1.1 million messages during the same period in 2013, Scott Collins, president of Xtend, said.

The Member Reach service includes delivering messages such as e-statement notifications, targeted communications, electronic newsletters and business-to-business marketing campaigns to reinforce the cooperative brand among members.

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