Sources: CUNA E-Scan Report 2013 | Pew Internet &American Life Project, Teens and Technology 2013, Mary Madden |Merrill Edge Report: Fall 2013 | Brand Amplitude Marketing toMillennials: What Makes Them Different, Jan. 2013 CarolPhillips.
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Read more in the Nov. 13 Gen Y FocusReport:
- No Secret Sauce for Connecting With Millennials
- Findingthe Y: Guest Opinion
- In exclusive content to Credit Union Times' readersfrom the Filene Research Institute, read how credit unions can formlong-term relationships with young adults and three key factorsthat are needed to retain their loyalty in Filene's full report,“NextGeneration Needs: Examining Credit Union Loyalty Among YoungAdults.”
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