Credit unions in Ohio, Texas and Wisconsin are hoping to create a buzz for their services after partnering with a social media marketing and rewards program called BuzzBanking.
BuzzBanking is a software program provided by Austin-based fisoc Inc. that offers debit card reward programs linked to social media sites and local merchants. In addition to enabling credit union members to earn reward points by making purchases with debit cards, members also can earn extra points by shopping at local merchants and broadcasting their experiences on social media to their friends.
The program can improve member loyalty, provide local merchants opportunities to target market products and services to credit union members and generate more fee income for credit unions, according to fisoc.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
