What if we could save $89 billion on health care this year? Andit would be as simple as getting people to park their car in oneplace versus another.

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Related: Getting creative on insurancecosts

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While changing patient behavior is difficult, we don’t need asubstantial overhaul to get there. We just need people to thinkdifferent about how they shop for seven commonplaceprocedures.

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According to data from SmartShopper, when people shop for a CTscan, they save about $507 on average.

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Yet, with 80 million CTs performed each year, the potentialsavings is a whopping $40.6 billion. The savings for shopped MRIsis $20.3 billion; colonoscopies, $16.6 billion; mammograms, $2.4billion; hip replacements, $2.6 million; hernia repairs, $3.3billion and bariatric surgeries, $3.2 billion.

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With big dollars saved throughout the system, there would beconsiderable ramifications. As the CEO of a company committed tohelping people shop for their health care like an expert, here arethe billion-dollar possibilities we could reap:

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High cost providers would be displaced

I’ve had the experience of being surprised by a $5,000 bill foran MRI. But in a competitive marketplace, doctors would no longerbe able to set prices that are not easily understood. High-costproviders would be obvious.

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Related: Employees not setting aside money for futuremedical bills

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In the past, experts argued that people who are sick will not beprice sensitive. And while I agree, there are many preventativeprocedures and exams, as well as scheduled surgeries, where peoplecan be sensitive to price. In fact, according to a report from TheAmerican Journal for Managed Care, about 43 percent of the healthcare services for commercially insured people is consideredshoppable.

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To date, price elasticity has played a minor role in health carecompared with other goods and services. But we believe health careneeds to play by economic rules. We’ve seen the effects marketforces can have on health care through the lens of electivecosmetic procedures. Costs are held in check by competition. Theindustry develops new products and services to expand the marketand compete with older services. And more providers are drawn tothe market to meet the demand

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We believe the rise of alternative care centers is creating amarketplace for non-emergency care. Pair that with risingout-of-pocket costs, consumer-friendly cost and quality tools, aswell as incentives that align key players from health plans toemployees, and there’s a compelling reason why high providers justwon’t be able to overcharge anymore.

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Employer health costs could be reinvested

Most CEOs carefully watch the bottom line. At Vitals, we placespending caps on employee travel. We make judicious hires. And weaggressively negotiate contracts to optimize every nickel andcent.

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Related: High deductibles leading to health careavoidance

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So a $5,000 bill for an MRI is out of sync with how we managebudgets.

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Unjustifiably high prices — just one form of waste in healthcare — has led to rising premiums for businesses. In September,this publication reported that the cost of providing healthcoverage to the average U.S. employee spiked $500 over the previousyear. For a small company with 500 workers, that’s a $250,000increase. For a larger company with 5,000 workers, that’s $2.5million more on health expenditures.

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But redirecting patients to lower-cost care can dramaticallyimpact the bottom line. Through a cash-incentive program, the stateof New Hampshire reduced their health care spending by over $12million in three years.

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Those dollars can be put to work for organizations. They can beused to hire workers or invest in new equipment. They can be usedto increase marketing budgets or better employee benefits. No onewants to see their hard earned money go to waste. Shopping helpsensure your workers are getting a fair price for a high-qualityservice.

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Workers’ wages would increase

Those soaring health insurance premiums impact more than thecompany’s bottom line. They also reduce employees’ take-home pay —and, in turn, consumer spending.

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Related: Americans not saving enough for health care costs,survey shows

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In fact, according to The National Bureau of Economic Research,premiums for employer-provided health insurance have risen 59percent since 2000, far outstripping wage gains. For example,between 2003 and 2004 alone, premiums went up by 11.2 percent whilewages increased only 2.3 percent.

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As a short-term solution, cash incentives that encourageemployees to redirect their care to low-cost, high-quality doctorspads the overall wages of workers. Over the long-term, reducingpremiums boosts their take-home pay, giving them more purchasingpower overall.

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Consumers would have better health — and lessdebt

Another effect of high, opaque medical costs is rampant consumerdebt. About 64 million Americans struggled to pay medical bills in2014. Another 66 million didn’t receive the care they neededbecause of the cost, according to a survey from the CommonwealthFund.

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This is a true public health crisis. People are delaying thecare they need now, making it more costly later. Comparisonshopping — not to mention actual price competition in health care —could make taking better care of ourselves more affordable,impacting overall population health.

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Think about it: If we align incentives to prioritize shoppingamong consumers, we can make companies — and more importantly thepeople within them — healthier and more financiallysound.

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