A recent initiative by MassMutual Retirement Services to convey the importance of saving for retirement has been very well received by plan participants.

The 2011 RetireSmart(SM) campaign was split up into three sections to simplify and clarify retirement planning. The campaign was designed to help participants save, consolidate and allocate their retirement plan savings to meet their specific retirement goals.

The "Save" initiative tried to get plan participants who were under 50 years old to increase their retirement deferral to more than12 percent, while educating older participants about the best savings tactics for their stage of life.

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